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★ First month half off with any Build
↑ Care + local visibility
The Grow plan

Show up on Google.

Everything in Care, plus the local SEO work that gets your business found by neighbors searching nearby — with unlimited content updates and a monthly traffic report.

Add Grow to my Build I have a site — add Grow

Replaces the Care plan · Cancel anytime · First month HALF OFF when added with a Build

Grow · Monthly
$175 / month
First month $87.50 when added with a Build
  • ✓Everything in Care (hosting, security, support)
  • ✓Unlimited content & layout updates
  • ✓Google Business Profile optimization
  • ✓Local SEO + citation building
  • ✓Monthly traffic + ranking report
  • ✓Quarterly growth strategy review
  • ✓Review-request automation
Just want hosting + updates? See Care ($75/mo)
What Grow does for you

Care, plus the work to actually grow.

A site that nobody finds isn't doing its job. Grow is the ongoing local-SEO and content work that turns a website into a steady source of new customers.

📍

Google Business Profile

We optimize your Google Business listing — photos, services, hours, posts — so you show up in the local "map pack" when someone searches nearby.

🔍

Local SEO + citations

We build and clean up your business listings across Yelp, Apple Maps, Bing, and 30+ local directories so Google trusts your business info.

∞

Unlimited updates

No 3-hour cap. Email us as often as you want with content changes, new photos, new sections, new pages — we'll handle it.

📊

Monthly traffic report

The first of every month, a plain-English email: how many visitors, where they came from, what they did, what we'd change next.

⭐

Review automation

Set-and-forget review requests sent to happy customers. More 5-star reviews = better ranking + more trust.

🎯

Quarterly strategy review

Every 3 months, a deep email recap: what moved, what we did, the plan for the next 90 days — plus an optional 30-min strategy call. See a sample ↓

Google Business Profile

The single most valuable thing a local business can do online — and most never do it right.

For a neighborhood business, your Google Business Profile drives more calls, directions, and walk-ins than your website ever will. We treat it like a second storefront: claimed, optimized, posted to weekly, monitored, and reported on.

Setup & claim

We claim it, verify it, and fill every single field.

Most profiles use 30% of available fields. We use 100%: services menu, products, attributes, FAQs, opening hours, holiday hours, attributes like wheelchair access or curbside, payment methods, owner-uploaded photos with geotags, and category selection that matches what your customers actually search.

Weekly maintenance

Posts, photos, and Q&A every week — by us.

Active profiles rank higher. We publish a Google Post each week (offers, events, news), upload fresh customer-style photos, seed and answer common questions, and respond to reviews — either with your voice or a template you approve.

Local search

We chase the keywords your neighbors actually type.

We track 8–12 local keywords each month — “[your category] near me,” neighborhood searches, service-specific queries — and tune your profile, your website, and your citations to climb the rankings on each one. The monthly report shows you exactly where you stand.

Reviews & reputation

More 5-star reviews, never the awkward ask.

We set up an automated review request flow — a text or email goes out after a customer visit asking for a review, with a one-tap link to your Google profile. We monitor every new review and draft a thoughtful reply for you to approve.

Don't have a website yet? Grow still works — we can run your Google Business Profile and local SEO standalone while we build your site. Many of our customers see calls and directions go up before launch day.
A real example

What your quarterly strategy review looks like.

A multi-page strategic deep dive every 90 days — not a metrics dump. The first two pages are below: an executive scorecard with ranked priorities, then a full Google Business Profile performance review. Pages 3–5 cover competitor moves, the 90-day content roadmap, and budget recommendations.

PAGE 1 OF 5 · Executive summary
Plaza Strategy
Quarterly Strategy ReviewQ1 2026
Ref. QSR-2026-Q1-NBIssued Apr 1
Client
Northside Bakehouse
Period
Jan 1 – Mar 31
Plan
Grow · Month 4
Advisor
Matt G., Plaza
Quarter verdict · on track

A breakout quarter for local search — the playbook is working.

You closed Q1 ranked top-3 for 4 of 12 tracked keywords (up from zero), with $12,600 in estimated revenue attributed to local search — a 38% lift over the trailing 90 days. The compounding effect is real: review velocity is up 3x, your GBP photo views nearly doubled, and the new "Custom cakes" page is already in the top 10. Next quarter we double down on wedding cakes.

Quarter scorecard vs. Q4 baseline
Est. revenue+38%
$12.6K
vs. $9.1K
Calls+24%
187
vs. 151
Top-3 keywords+4
4 / 12
vs. 0 / 12
Cost / acq.−31%
$2.81
vs. $4.07
Strategic priorities ranked by projected impact
01
Build out wedding cakes as a category
New landing page targeting "wedding cakes Bay Area" (~2,400 searches/mo). Highest unrealized revenue on the board — 5x the volume of birthday cakes with a higher avg ticket.
Projected+$8–14K
02
Push "birthday cakes Oakland" into the top 3
Currently #7. Two supporting blog posts, GBP Q&A seeding, and 5 photo-with-cake reviews from recent custom-cake customers.
Projected+$3–5K
03
Drop the croissants cluster, harvest the time
After 12 weeks, "croissants near me" is flat at #6 against two well-established French bakeries. Redirect ~6 hrs/mo to wedding cakes content.
Projected+$1–2K
Prepared byMatt G. · Plaza
Next reviewJul 1, 2026
QSR · Northside Bakehouse Page 1 of 5
PAGE 2 OF 5 · Google Business Profile deep dive
Plaza Strategy
GBP performanceQ1 2026
Ref. QSR-2026-Q1-NBSection 2 of 5
Total profile views · Q1
42,180
↑ +47% vs Q4
Across Search and Maps. The single largest source of new customer awareness this quarter.
Profile views42,180
Photo views14,237
Direction requests281
Where you're being found search vs. maps split
Google Search
26,891 64%
Branded + discovery searches that surface your business in results
Google Maps
15,289 36%
Direct map searches and "near me" intent — highest-value traffic
Top-performing GBP posts 12 posts this quarter
SR
"Spring menu — sourdough is back daily"
Mar 3 · offer post
3,412views
11calls
MD
"Mother's Day pre-orders open — book by May 8"
Mar 18 · offer post
2,816views
14calls
CC
"Custom birthday cake gallery — 12 new designs"
Feb 24 · product post
2,108views
9calls
VD
"Valentine's croissant box — pre-order weekend"
Feb 7 · offer post
1,673views
6calls
5-star reviews per month 3x velocity vs. pre-Plaza baseline
2Oct
3Nov
3Dec
6Jan
10Feb
8Mar
Q&A activity we seed & monitor weekly
Q
Do you take same-day custom cake orders?A: Yes — until 11am for next-day pickup. Larger orders need 48 hrs.
1,284views
Q
Do you have gluten-free options?A: Daily gluten-free sourdough + 4 GF pastry items. Custom GF cakes with 3 days notice.
847views
Q
Do you deliver?A: Yes — Berkeley, Oakland, Albany, El Cerrito. Custom cakes only; $15 fee.
612views
Local visibility vs. competitors share of "3-pack" appearances
Northside BakehouseYou · 4.9★
62%
La BoulangerieCompetitor · 4.6★
54%
Acme BakeryCompetitor · 4.5★
41%
Crust & CrumbCompetitor · 4.4★
33%
What this means for Q2
You overtook La Boulangerie in 3-pack visibility for the first time in February — sustained by review velocity and weekly Google Posts. Holding this position through Q2 is the highest-leverage GBP move. Specific tactics on page 4.
QSR · Northside Bakehouse Page 2 of 5

Sample shown for illustration. Real strategy reviews are tailored to your business and your goals. Pages 3–5 cover competitor moves, the 90-day content roadmap, and budget recommendations.

Care vs Grow

Which one is right?

Care keeps the lights on. Grow turns the lights into a sign.

Feature
Care
($75/mo)
Grow
($175/mo)
Hosting + SSL
✓ Yes
✓ Yes
Daily backups + security
✓ Yes
✓ Yes
Content & layout updates
3 hrs/mo
★ Unlimited
Monthly traffic report
✓ Yes
✓ Yes
Google Business optimization
—
✓ Yes
Local SEO + citations
—
✓ Yes
Review-request automation
—
✓ Yes
Quarterly strategy review
—
✓ Yes
A few months on Grow

What growth looks like on Grow.

Steady local-SEO and content work that turns a website into a real source of new customers.

Harris & Co. Injury Law
Injury law firm · Home page

Ranking for “car accident lawyer”

Cormorant + Source Sans, navy/cream/gold practice site. Monthly attorney articles, FAQ schema, recent-verdicts table. Top-3 local pack inside 90 days.

Ridgeline Realty
Real estate · Contact page

Direct-line agent contact, kept current

Tenor Sans royal-blue agent page with three senior-agent cards and an inquiry form. Grow updates listings, agents, and bios weekly.

Golden Bowl Pho
Vietnamese restaurant · Menu page

Local-SEO menu page for delivery

Bricolage Grotesque + deep red/broth gold. Four sections, schema-ready dish names, ordering links. Grow keeps menu and pricing current.

Get found by your neighbors.

Add Grow to your Build and we'll have your local SEO running by Day 30 — with your first month half off.

Add Grow to my Build I already have a site
Quick questions

Grow FAQ.

How long until I see SEO results?+
Local SEO typically shows real movement in 60-90 days. Google Business listing improvements can show up in 2-3 weeks. We'll set realistic expectations on your kickoff call and report progress monthly so you know exactly where things stand.
Can I have Care first and upgrade later?+
Yes. Plenty of owners start on Care and upgrade once they're settled. You can switch any time — we just swap the subscription, no fees or rework.
What if I already have someone doing SEO?+
Care is probably the right fit then. Grow's value comes from us handling everything — having two parties touching your SEO often makes it worse, not better.
Does Grow include paid ads?+
No. Grow is organic local SEO only — Google Business, citations, content, reviews. We can recommend paid ad partners if you want to add that on top, but we don't run paid campaigns ourselves.
What if I have multiple locations?+
Grow covers up to 1 location. For 2-5 locations, add $50/mo per extra location. Tell us about your business at signup and we'll quote it.