Intake & initial layouts.
An optional 40-minute call with your designer, then the build begins. By end of day, your homepage and core page layouts are drafted.
40 minutes with your designer, then we get to work.
Day one starts with a free, optional 40-minute call with a US-based designer. We talk through your business, your customers, and how the site should feel. If you'd rather skip the call and let us run, that's fine too.
As soon as we have your content — photos, business details, any existing copy — the build starts. Homepage and the major page layouts are drafted within 24 hours.
- Free 40-min designer call (optional)
- Sitemap and design direction locked
- Homepage and core page layouts drafted
- One person leads your project end-to-end
Design, Create, & Quality Assurance
Every page built. Mobile, SEO, and links all checked. You get a staging link by the end of day two.
Every page built. Mobile, SEO, and links all checked.
Day two is heads-down. We finish the remaining pages, wire up your contact forms, plug in Google Maps and click-to-call, run mobile and desktop QA, and tighten the on-page SEO.
By the end of day two you'll get a staging link with the full site — every page, every detail — ready for your review.
- All pages fully built with final copy
- Contact form connected to your email
- Google Maps, hours, click-to-call
- Cross-browser, mobile, and SEO QA
Launch & handoff.
You review. We revise. Site goes live by close of business — with 7 days of free post-launch fixes included.
You review. We revise. Site goes live by close of business.
The morning of day three you walk through the staging site and send notes. We work through your revisions same-day, then push to your domain, configure SSL and DNS, set up Google Search Console, and submit your sitemap.
By the end of day three, your site is on the open internet — and we're here for a free 7-day post-launch polish.
- Same-day revisions
- Domain, DNS, and SSL configured
- Google Search Console + sitemap submitted
- Free 7-day post-launch polish
The honest fine print: Three days runs from the moment your complete set of content lands in our inbox — photos, business details, and any existing copy. If content trickles in more slowly, your launch slows too — and that's okay! We've built this around clients who can send everything in one go, but if you need more time, we can adjust the schedule to fit what's best for you and your business.
You'll know exactly where things stand — every single day.
The moment your project kicks off you get a dedicated project email and daily updates by email or text. No wondering, no chasing.
Your draft homepage.
With notes on the direction we took and what's coming next.
Full staging link.
All interior pages live to click through — every section, every detail.
Final review window.
Your last look before we push to your domain and go live.
The faster you send, the faster you launch.
We've kept this list as short as possible. Most clients gather everything in a single afternoon.
Project intake checklist.
Send everything to your dedicated project email — we'll review it on Day 1. We use a shared folder so nothing gets lost in inbox threads.
Missing something? That's fine. We have writers and stock photo subscriptions. We'll only flag the truly required items.
Launch is just the start.
Whether you're on the Care, Care+, or Grow plan, here's what we do after your site goes live.
Free 7-day polish window.
Anything you spot in the week after launch — typos, color tweaks, an extra section — we'll fix at no charge. You're not paying for our oversights.
Google Search Console.
We submit your sitemap and verify your domain so Google starts indexing your pages right away. No waiting, no wondering.
30-day check-in.
A quick note or call a month after launch to see how things are working, what's converting, and what to fine-tune.
On Plaza Pro? The timeline is 5 days instead of 3 — Day 1 is a 60-minute brand intake, Days 2–3 are design and copy drafts, Days 4–5 are build, QA, and launch. You also get 30 days of post-launch tweaks included instead of 7.
