Process

Kickoff to live in three days.

No mystery, no Gantt charts, no agency theater. Just a tight, repeatable three-day process we've sharpened around what small businesses actually need.

The 3-day timeline

What happens, when.

A typical project runs from kickoff Monday morning to live by end of day Wednesday. We give you a real schedule so you know what to send, when to review, and when your site goes live.

Day1
Monday — Optional consultation & build begins

40 minutes with your designer, then we get to work.

Day one starts with an optional, free 40-minute call with a US-based designer. We talk through your business, your customers, and how the site should feel. If you'd rather skip the call and let us run, that's fine too. As soon as we have your content — photos, business details, any existing copy — the build starts. Homepage and the major page layouts are drafted by end of day.

  • Free 40-min designer call (optional)
  • Sitemap and design direction locked
  • Homepage and core page layouts drafted
  • AI helps us draft fast; a human shapes every page
Day2
Tuesday — Build finishes, checks happen

Every page built. Mobile, SEO, and QA all checked.

Day two is heads-down. We finish the remaining pages, wire up your contact forms, plug in Google Maps and click-to-call, run mobile and desktop QA, and tighten the on-page SEO. By Tuesday evening you'll get a staging link with the full site — every page, every detail — ready for your review.

  • All pages fully built with final copy
  • Contact form connected to your email
  • Google Maps, hours, click-to-call
  • Cross-browser, mobile, and SEO QA
Day3
Wednesday — Revisions & launch

You review. We revise. Site goes live by close of business.

Wednesday morning you walk through the staging site and send notes. We work through your revisions same-day, then push to your domain, configure SSL and DNS, set up Google Search Console, and submit your sitemap. By end of Wednesday, your site is on the open internet — and we stick around for a free 7-day polish window.

  • Same-day revisions on every flag
  • Domain, DNS, and SSL configured
  • Google Search Console + sitemap submitted
  • Free 7 days of post-launch fixes
The honest fine print: Three days runs from the moment your content lands in our inbox — photos, business details, and any existing copy. If your content trickles in over the week, your launch trickles too. We've built this around clients who can send everything in one go, and we'll tell you up front if your project needs more time.

You'll know exactly where things stand — every single day.

The moment your project kicks off you get a dedicated project email and your choice of daily check-ins by email or text. No wondering, no chasing. We send a quick update at the close of each day with what we built, what's next, and a link to review when it's ready.

  • Day 1 · EveningYour draft homepage, with notes on the direction we took.
  • Day 2 · EveningStaging link with all interior pages live to click through.
  • Day 3 · MorningFinal review window before we push to your domain.
What we'll need from you

The faster you send, the faster you launch.

We've kept this list as short as humanly possible. Most clients gather everything in a single afternoon. If you're missing something, that's fine — we have writers and we have stock photo subscriptions. We'll only flag the truly required items.

Send everything to your dedicated project email — we'll share it on Day 1. We use a shared folder so nothing gets lost in inbox threads.

Project intake checklist

Business detailsName, address, phone, hours, service area, what you do.
5-10 photosOf your space, your work, your team. Phone photos are fine.
Logo (if you have one)SVG, PNG, or even a screenshot. We'll work with whatever exists.
+
Existing copyAnything you've already written — we'll edit, not rewrite.
+
Reference sitesTwo or three sites you wish yours looked or felt like.
+
Domain accessIf you already own one. If not, we'll help you pick.
How we work

The tools behind the magic.

We're transparent about the stack. Most agencies hide it — we believe knowing the tools matters when you're deciding who to trust with your business online.

AI-assisted design

Claude and GPT help us draft layouts and copy 5x faster. Humans approve every word.

Modern web stack

Static sites with React or Astro under the hood. Fast, secure, easy to maintain.

📈

Plausible analytics

Privacy-friendly traffic dashboards. No cookie banners, no creepy tracking, no GDPR headaches.

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Direct line to us

Text, email, or call. No ticket portals. The person who built your site is the person you reach.

After launch

What week 2 looks like.

Launch is just the start. Whether you're on Care or Grow, here's what we do after your site goes live.

1

Free 7-day polish window

Anything you spot in the week after launch — typos, color tweaks, an extra section — we'll fix at no charge. You're not paying for our oversights.

2

Google Search Console

We submit your sitemap and verify your domain so Google starts crawling and indexing your pages right away.

3

30-day check-in

A quick call or email a month after launch to see how things are working, what's converting, and what to tune.

4

Ongoing care

If you're on Care or Grow, we handle everything — hosting, security, monthly updates — so you never think about it.

Ready when you are

Let's start your 3 days.

Tell us about your business and we'll send back a quote and a tentative kickoff date — usually within 24 hours.

Start a project